Traffic’s high.
Leads are flowing.
Pipeline’s flat.
Funnel Forensics reveals where your GTM execution misaligns with modern buying behavior — and delivers a full GTM blueprint in 30 days
The buyer was ready.
The system wasn’t.
They downloaded the guide. Talked to a partner. Even stopped by your event booth.
But then… silence. Or worse — three teams followed up, each with a different message. None with context.
The intent was there. The interest was real. But behind the scenes, teams weren’t coordinated — and the buyer felt it.
That’s how warm demand turns cold. Not because it wasn’t qualified. But because it wasn’t caught.
What we find when we follow the buyer, not the funnel
- Where buyers stall because the right person didn’t follow up fast — or at all
- Which signals buyers give off that teams miss or mishandle
- What matters most to the buyer — and how your funnel prioritizes something else
- How your team structure creates internal delays the buyer doesn’t tolerate
Why it matters
Of marketing-qualified leads are never followed up
MarketingSherpa
Gartner
– MIT / InsideSales
We don’t just diagnose.
We give you the blueprint.
Funnel Forensics isn’t a slide deck — it’s a tactical plan to fix what’s broken, align your GTM teams, and stop losing buyers before they hit pipeline.
And we don’t disappear after the diagnosis.
We stay hands-on during implementation — helping your teams align, delighting future customers, and creating more revenue along the way.